Consumption trend in 2024: Emotional value guides young consumption.

Image source @ vision china

Text | Value Planet, Author | Tang Fei, Editor | Liu Jingfeng

After the end of the Spring Festival holiday, the consumer market has reached a new peak after enjoying the 8-day holiday.

According to the data of the National Bureau of Statistics, China’s GDP will increase by 5.2% in 2023, reaching the expected target range. At the same time, prices are generally stable, and the annual CPI rose by 0.2%.

Many economic performances related to people’s livelihood are also very eye-catching, such as the "concert economy" that ran through the whole year last year, the tourism economy driven by the explosion of "Erbin" at the end of the year, and the increase in automobile sales brought about by the upsurge of new energy vehicles.

Judging from the end of January, China’s economic recovery is improving, residents’ income is growing steadily, domestic total demand is also expanding, and the price recovery of goods and services is based and conditional. Around the Spring Festival, the demand for food consumption is also increasing, and the consumption of services such as eating out, visiting relatives and friends, and traveling is more active, which will boost the seasonal rebound of CPI.

As the first small holiday in 2024, many consumers have walked into cinemas and shopping malls, and some consumers have chosen to embark on a journey to seek a completely different experience. What are the new preferences of consumers in 2024, and what new consumption trends can be found from it?

In 2023, young people will pay more attention to cost performance and pursue quality rather than brand.

The institutional survey found that consumers become more rational and calm, and most consumers will think more carefully before shopping, search and compare through multiple platforms, read comments and ratings in detail, and fully conduct surveys and comparisons to pursue certainty of consumption and seek a sense of security in life.

Under the consumption trend of prudence and shrewdness, products with "extreme parity" and "high quality parity" will always be favored by consumers.

"High-quality replacement" products will also usher in opportunities, and can be used as a basis to complete the continuous improvement of the brand.

The trend of retail business returning to the essence of "good quality and low price" is irreversible, and price is the last word and the key to determine the flow of consumption.

In 2024, consumers in China will become more rational, especially the rationalization of middle-class consumers will have a decisive impact on the consumption of the whole society, especially urban consumption.

Hot events in 2023 are rich and varied, such as dopamine wearing, Maillard wearing, electronic wooden fish, City walk, hot concerts, crazy literature in the workplace and so on. Although these events have different forms of expression, they are all centered around the core theme of "emotion".

The 2023 Youth Consumption Survey shows that nearly half of young people are willing to spend for emotional value, and people have changed from simple "purchase-use" to active participation and immersion.

The survey shows that 64% of consumers pay more attention to spiritual consumption, and young consumers pay more attention to spiritual consumption. From the three dimensions of emotional concentration, cultural nourishment and self-enrichment, consumers begin to create a spiritual world for themselves. For example, if a product wants to bring pleasure to consumers, it is very important to have emotional incentives, new experiences, face value and culture in addition to the easy use of product functions.

Mintel even pointed out in the report that one of the five major trends that will affect the global consumer market from 2023 to the next five years is "relaxing life". This kind of "relaxation" is reflected in consumers’ desire to get rid of burnout, devote themselves to what is really important to them and establish a quality life experience. In other words, I am willing to pay for my "emotions".

It can be predicted that in 2024, consumers should not only be "accommodating for those who please themselves", but also "accommodating for those who please their hearts", and more forms of emotional consumption will emerge.

In 2024, luxury brands set off a new round of "price increase tide".

On January 1st, Hermes completed the price increase of the whole product line, among which Mini Kelly generation rose by 10,000 yuan to 56,500 yuan, an increase of 21.5%, and Birkin30 handbag rose from 92,750 yuan to 105,000 yuan. Rolex, a Swiss watch brand, also made a global unified price adjustment after New Year’s Day. The average increase of popular pens was 2%-5%, and the increase of gold watches was between 6% and 8%. Tudor Watch, another brand of Rolex, also increased its price in the same period, with an average increase of about 3%.

China consumers have a decisive influence in the world luxury consumption map, which has long been the consensus of major luxury brands.

In 2024, China and the Asia-Pacific market will remain the heavy areas for luxury goods sales, but the competition for this cake will also become fierce, and the market differentiation will intensify. The differentiation of luxury consumption also lies in the fact that more and more luxury "positioning" brands are beginning to face operational risks brought by market fundamentals.

On the other hand, some brands defined by consumers as "luxury" have gradually become "Ole-oriented" in their products and pricing, and discount promotion is simply "commonplace", and cost performance has become the key to their market share. According to the 2023 Fashion List released by fashion search platform Lyst, the "hottest handbag of the year" was won by Uniqlo’s "jiaozi bag", and the price in 99 yuan made it the cheapest product in the history of Lyst list.

With the China high-speed wire market entering the fourth consumption era, "things can be expensive, but not expensive" has become the guiding principle for consumers to shop.

"Big brand inflation" and "price reduction and quantity guarantee" will coexist for a long time, and the polarization of this consumer product will further reshape the market structure.

With the popularity of live broadcast, more and more consumer actions have shifted from comprehensive "platform e-commerce" to "live broadcast e-commerce".

On the other hand, live broadcast with goods began to subvert the traditional channel of commodity circulation, and anchor with goods gradually changed the basis for consumers to select goods from "brand trust" to "anchor trust", forming a brand-new commodity flow model.

The commodity flow of traditional commodities starts from factories, then to brands, then to stores, and finally to consumers. Consumers’ preferences for commodities are more or less due to their recognition and trust in brands. The rise of e-commerce has made stores move from offline entities to online virtual, but the essence is still to sell goods from brands to consumers through online or offline stores.

The change of this channel makes the value of the foundry that used to hide behind the brand begin to advance in the whole consumption chain. Through the promotion of the anchor, the products of the factory can directly gain the favor of consumers. Whether it is a registered brand or whether the brand is famous is no longer important. Based on this channel, the products of the foundry can also become a hot "explosion" in the market under the blessing of the anchor reputation, and because of reducing the intermediate links of brand intervention, the supply chain from the factory to the consumers is shorter and the market price is more competitive.

Therefore, live broadcast with goods gradually reshapes the supply chain and commercial circulation road, which in turn leads to far-reaching changes in the consumer industry.

As the intersection of urban and rural areas, county economy plays an important role in economic development.

With the recovery of consumption scenes and the improvement of consumption conditions, the consumption potential of county residents in China has been released, and the consumption market of county life services is generally stable and rising.

2023 is the first year of the Three-year Action Plan for County Commerce (2023-2025). Nine ministries and commissions, including the Ministry of Commerce, proposed that by 2025, about 500 county-level commercial "leading counties" should be built nationwide. By constantly improving the infrastructure of county and township consumer markets, we can better meet the rural industrial revitalization and the production and living needs of rural residents.

The "Report on Consumption of County Life Services in 2023" issued by Meituan Research Institute holds that when the per capita GDP of the county develops to 60,000 yuan, it is suggested to give priority to meeting the consumption needs of consumers in beauty industry, leisure and entertainment, sports and fitness, ticket service and travel. When the per capita GDP of the county reaches 140,000 yuan, it is suggested to further develop sports and fitness, beauty industry, residents’ service and tourism.

Nowadays, drinking a cup of coffee in a chain coffee shop in the county town and then watching a big movie just released in the cinema have become the daily life of local people. The enterprises of major racetracks all take "sinking" as one of their strategies, which also shows the great potential of county economy from the side.

The county is carrying more and more rich consumption scenes and releasing greater consumption vitality.

Harbin giant snowman. Source: Weibo @ CCTV News

Since 2023, one of the most important keywords is "tourism", and going out to have a look has become a form for more consumers to relax.

However, unlike the traditional pursuit of magnificent nature and places of interest, today’s consumers prefer to explore the local "fireworks" and slow down to experience the humanistic customs of the city. At the same time, they are more willing to pay for the elements that can create a unique life experience, the city features rich in cultural heritage, and the current texture that reflects the essence of life.

In addition to being keen on cultural tourism, most consumers also like to avoid crowded tourist attractions, choose the tranquility and comfort of a city with few people, and feel the unknowns and surprises in life. At the same time, consumers are increasingly favoring the immersive in-depth experience tour with fireworks and feeling the "new pyrotechnicism" of the city.

After all, "the fireworks in the world are the most soothing to ordinary people’s hearts", which soothes our thoughts, makes us forget the troubles in life and makes us feel the warmth in the world.

In the first half of last year, netizens all over the country "went to Zi for a barbecue", and in the second half of the year, they directly arranged "feel at home". Zibo barbecue and Harbin ice and snow are not popular tourism projects in the traditional sense. However, under the trend of "fireworks narration", cities can form exclusive attraction with fireworks, make urban cultural tours content and themed, empower cultural tours with IP value, and create a brand-new experience.

Building city IP has also become an important means to compete for tourism market share. Last year, Dali, where "Going to a Windy Place" caught fire, Taipan Village, Taijiang County, and Shijiazhuang, where "Village BA" caught fire, etc., all seized network traffic and passenger flow, which directly boosted the prosperity of the local tourism market.

The Forecast and Prospect of China’s Economy in 2024 published by the Center for Predictive Science of China Academy of Sciences in January predicts that the nominal growth rate of China’s final consumption will be 4.2%-5.1% in 2024, which will continue to be the main driving force for economic growth.

The agency also predicts that China’s PPI will decline moderately and CPI will rise moderately in 2024. Under the benchmark scenario, CPI rose by about 0.7% for the whole year; The PPI is -0.6% for the whole year.

It is noteworthy that the post-80s, 90s and 00s, who are more inclined to post-material values, have occupied more than 55% of the population in China.

The main force of their consumption is no longer just to meet practical needs. For them, the "emotional value", "emotional link" and "self-identity" of goods are more important. Functionality, brand, price, personalization and additional emotional value are indispensable. And this change in consumption values will be the dividing line between whether commercial enterprises can create profits in the future.

In addition to young people, "silver hair consumption" has also undergone new changes. A few days ago, China’s first programmatic document supporting the development of the silver-haired economy, Opinions on Developing the Silver-haired Economy and Improving the Welfare of the Elderly, was issued, and 2024 will be the first year of the development of the silver-haired economy.

The consumption trend in China is close to the "fourth consumption era". In the new year, only by "following the trend" can consumer brands successfully break through.

References:

[1]2024 China Consumption Trend Report, Zhimeng Consulting.

[2]Ten Trends of Retail Consumption in China in 2024, Jones Lang LaSalle.

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New upsurge in Silicon Valley: Carnival Party of Generative Artificial Intelligence

Editor’s note: Generative artificial intelligence is the new darling of the Silicon Valley investment community, and every investor wants to participate in this big event as soon as possible. Among all the generative artificial intelligence models, Stable Diffusion stands out because it is open source and has almost no restrictions on generating pictures. Some people question that this approach is too radical, and imad Mustaq, founder and CEO of Stability AI, believes that the development of artificial intelligence is changing with each passing day, and open source is the best way to use AI. This article comes from compilation, hoping to inspire you.

On October 19th, 2022, imad Mustaq, founder and CEO of the startup Stability AI, was born in San Francisco. Stability AI is a start-up company that has developed a controversial Stable Diffusion image generator. The company’s celebrations also represent the arrival of a new upsurge in artificial intelligence. (Jason Henry/The New York Times)

In Silicon Valley, cryptocurrency and metauniverse are out of date, while generative artificial intelligence is on the rise.

This was verified in the San Francisco exploration museum on October 17th, 2022. There, Stability AI, a startup behind the AI mapping software Stable Diffusion, held a party, which felt like returning to the prosperity before the epidemic.

The event attracted technology celebrities including Sergey Brin, co-founder of Google, Naval Ravikant, founder of AngelList, and Ron Conway, a venture capitalist. The event was promoted as the release party of Stability AI, and it was also a celebration of the company’s recent $101 million financing. It was reported that this round of financing valued the company at $1 billion.

But it is also the carnival of the whole field of Generative Artificial Intelligence. Generative artificial intelligence is a general term, which can not only analyze existing data, but also generate new texts, images, videos, code fragments and so on.

This is an important year for the generative artificial intelligence application that "transforms text prompts into images". Unlike tokens or virtual reality metauniverses, generative artificial intelligence applications actually have enough numbers to prove their spread. OpenAI released the image generator DALL-E 2 this year. According to the company, more than 1.5 million users have generated more than 2 million images every day. Midjourney is another popular artificial intelligence image generator released this year, and its official Discord server has more than 3 million users. Google and Meta have also built their own image generators, but they have not been released to the public.

Such growth opportunities have triggered a crazy investment boom among investors, who hope to participate in the next big event as soon as possible. Jasper is an artificial intelligence copywriting application developed for marketers. It has been developed for one year and recently raised $125 million with a valuation of $1.5 billion. Startups have raised millions of dollars to apply generative artificial intelligence to games, programming and advertising. Sequoia Capital, a venture capital company, recently said in a blog post that it believes that generative artificial intelligence can create "trillions of dollars in economic value".

However, no generative artificial intelligence project has caused so much controversy as Stable Diffusion.

This is partly because, unlike many generative artificial intelligence projects, Stable Diffusion is open source and can be used for free, which means that anyone can view or download the code and run the modified version on a personal computer. According to the company, since its release in August, more than 200,000 people have downloaded this code, and millions of images have been created using tools based on the Stable Diffusion algorithm.

This laissez-faire approach also extends to the image itself. Other artificial intelligence image generators have strict rules to prevent users from creating violent, pornographic or infringing images. In contrast, Stable Diffusion has only one basic security filter, which can be easily bypassed by any user who creates his own application.

This freedom makes Stable Diffusion very popular among underground artists and expression pack makers. However, it has also aroused widespread concern that the company’s loose rules may lead to the spread of a large number of violent pictures, naked pictures, false propaganda pictures and misinformation pictures.

At present, Stable Diffusion and its open source subroutines have been used to produce a large number of disgusting pictures. According to a quick scan of Twitter, there are a surprising number of pornographic and anime works on the platform. Recently, several forums on Reddit were shut down for spreading a large number of nude photos without permission, most of which were made with Stable Diffusion. The company tried to control this chaos, telling users not to "generate anything that makes you ashamed to show your mother", but did not set stricter filters.

U.S. Congresswoman Anna Eshoo of California recently sent a letter to federal regulators, warning that someone used Stable Diffusion to make images of "Asian women who were beaten by violence". Eshaw urged regulators to crack down on "unsafe" open source artificial intelligence models.

Imad Mustaq, founder and CEO of Stability AI, hit back at the idea of content restrictions. He believes that complete freedom is necessary to realize his vision (popular artificial intelligence that is not affected by enterprises).

In a recent interview, he reiterated this view and compared his view with what he called "the tough and paternalistic approach taken by technology giants to artificial intelligence".

"We trust people, we trust communities," he said, "instead of letting a technology giant control the most powerful technology in the world."

Mustaq, 39, is an eccentric leader in the generative artificial intelligence industry. He doesn’t have a doctorate in artificial intelligence, nor has he worked in a large technology company where artificial intelligence projects such as Google or OpenAI are usually located. He is a former British hedge fund manager, who has been engaged in oil trading for most of the past 10 years and has provided consulting services to enterprises and governments on the Middle East strategy and the threat of Islamic extremism. Recently, he organized an alliance of think tanks and technical groups to try to use big data to help the government make better decisions on COVID-19.

Mustaq initially personally funded Stability AI, but he soon became a polarized figure in the field of artificial intelligence. Researchers and executives of larger and more traditional artificial intelligence organizations believe that Mustaq’s open source approach is naive or reckless. Some people worry that the unrestricted release of open source generative artificial intelligence models may trigger opposition from regulators and the public, thus damaging the whole industry.

But on October 17th, Mustaq won applause from hundreds of artificial intelligence researchers, social media executives and technology Twitter celebrities.

He made many implicit attacks on technology giants such as Google and OpenAI funded by Microsoft. He denounced "targeted advertising" as the core of the business models of Google and Facebook, calling it "manipulation technology". He also said that unlike these companies, Stability AI will not establish a "panoramic prison" to monitor users.

Mustaq also announced that in 2023, the number of computers used by the company to train the best models will be expanded to 5 to 10 times of the current number. With more than 5,000 high-performance graphics cards, this computer is already one of the largest supercomputers in the world. This strength will enable the company to generate images from artificial intelligence, expand to generate files in video, audio and other formats, and make it easier for users around the world to operate localized versions of its algorithms.

Some critics of artificial intelligence worry that this technology may make artists and other creative workers lose their jobs. Unlike them, Mustaq believes that putting the generative artificial intelligence into the hands of billions of people will bring explosive growth of new opportunities.

He said: "Many people in the world are struggling to create, and we want them to inspire generate."

If all this sounds familiar, it is because Mustaq’s ideas echo the utopian dreams of the founders of the previous generation of technology, such as Mark Zuckerberg of Facebook and Jack Dorsey of Twitter. These people have also competed to send powerful new technologies to billions of people, and almost never stopped to consider the possible harm.

When I asked Mustaq if he was worried about releasing artificial intelligence into the world before it was safe, he said he wasn’t. He said that artificial intelligence is developing so fast that the safest way is to make it public, so that the public (rather than large technology companies) can decide how to manage artificial intelligence.

Ultimately, he said, transparency (rather than top-down control) will prevent generative artificial intelligence from becoming a dangerous force.

"You can query the data set, you can access the model, you can review the code of Stable Diffusion and other things we are doing," he said. "Besides, we can see that it has been improved."

Mustaq’s idea of an open source artificial intelligence utopia may seem unrealistic, but at the party on October 17th, he found that many people wanted to make it a reality.

"You can’t put the genie back in the bottle," said Peter Wang, an executive from Austin, Texas, who came to the party. "You can at least show Austin the genie."

Translator: Jane

Reporting/feedback

Wang Baoqiang’s Interpretation of The Octagonal Cage: Life is like a weed, indomitable!


Special feature of 1905 film network Six years ago, he became a director for the first time. Facing the doubts of the national audience, he brought "Make a scene in Tianzhu" as a guest at today’s film review. This is what he said — —



"Wang Baoqiang, you will still be an actor, and you will be a director? This sentence is unacceptable to me. "


"I don’t think we can kill a stick because one thing is not done well. But working hard can definitely change. "



Six years later, the second film directed by Wang Baoqiang was released. This time, word-of-mouth counterattacked, and Wang Baoqiang’s six-year efforts and sincerity were accepted by the audience through the big screen. Wang Baoqiang said this to the camera — —



"Six years ago, everyone bought tickets because of me, and then took the time to watch" Big Day ",but after I went, I didn’t let the audience meet his own expectations. I felt guilty in my heart and felt very sorry for the audience."


"Reporter: If the final reputation of" The Octagonal Cage "was not very good, you wouldn’t be a director, would you? Wang: Do you think I can do it again? Who voted for you? Who is watching? "


Six years later, he returned to Today’s Film Review with his new work "The Octagonal Cage". Wang Baoqiang thought that there was a feeling that students handed in their homework. This time, he was more practical and very happy.


From "Make a scene in Tianzhu" to "In an octagonal cage", the fate between Wang Baoqiang and "Today’s Film Review" seems to be a dialogue spanning six years.


Six years ago, Wang Baoqiang’s expectation for himself was that he could really direct a work that the audience was satisfied with next time and become a truly qualified director. Now, judging from The Octagonal Cage, it seems that Wang Baoqiang has achieved his goals and ideals in the program six years ago.


When the column group asked Wang Baoqiang again, what would you say to yourself in a few years’ time if you were a guest at Today’s Film Review next time? What do you hope to achieve? Wang Baoqiang’s answer is beyond our expectation.


I thought Wang Baoqiang would talk about his ideal as a director, perhaps it was a word-of-mouth improvement, perhaps it was the yearning for awards. ……



To everyone’s surprise, Wang Baoqiang thought like this: "I hope to see new people come out with more mature and more works next time. Just as we met good directors such as new directors, new directors and new directors at that time, they brought us out. Then I also hope that I can tap many people’s film and television talents and find capable fresh faces. "


Indeed, in addition to Zhang Yiqing, a newcomer who accompanied Wang Baoqiang as a guest in Today’s Film Review for the first time, in The Octagonal Cage, director Wang Baoqiang also played the baseball boy in the documentary as a drama actor in youth. Wang Baoqiang is also using its own strength to help more young people realize their ideals, and is doing something to help others.



Wang Baoqiang is not only a director, but as an actor, from 2003 to now, Wang Baoqiang in our impression is the kind of "stupidity" in "world without thieves" and "It’s too embarrassing for people to walk again"; Maybe it’s still the kind of "epilepsy" inside. This time, in the octagonal cage, the audience saw a more mature and steady Wang Baoqiang. Some viewers commented: "This performance is fierce and has some restraint."



Wang Baoqiang said frankly: "After 20 years from my debut in 2003 to this year’s 2023, I feel that I have become a mature actor in performance. Especially in the octagonal cage, I carefully pondered the performance. For example, the scene of going back to my mother’s house, in fact, before the whole movie was filmed, the movie was already formed in my mind. "



Indeed, when Wang Baoqiang first arrived in Beipiao, he didn’t go home for three or four years and didn’t contact with his family. During the performance of the scene back to mom’s house, Wang Baoqiang cried silently but powerfully.



In addition, Wang Baoqiang used his back to appear in front of the camera many times in the film. The first place is on the battlefield, where he directs the back of children’s training; The second place is that when the protagonist is interviewed, there are great ups and downs in his heart, but he has been restrained. The third place is the last time Sumu won the championship, and he turned away from the back.



When expounding these three back scenes, Wang Baoqiang explained: "I think very clearly that some paragraphs just need to be put away, and they should be given close-ups, but they should not be exposed when they are not. The same is true for lines. Don’t talk if you don’t want to talk. This is what you need to think clearly before shooting. "


The spirit of fighting is to struggle, not admit defeat and not accept fate. I fist at fate and work hard. I want to change myself, win this applause and win this color. The film "The Octagonal Cage" shows the positive life and the negative life of the little people, but why isn’t Wang Baoqiang one of the fighting teenagers?


At present, "octagonal cage" is still showing. If you have a firm and persistent dream, I believe you can also draw unlimited power from the movie!


Why did Shiyan Education Director’s public reply cause heated discussion?

Source: Rule of Law Weekend

  Original title: Why did Shiyan Education Director’s public reply lead to heated discussion?

Rule of law weekend reporter Liu Xiping

  "I have quickly verified the problems you have reflected, and asked the education departments at all levels in the city not to force parents to watch the live broadcast of family education’ Seedling Protection Action’ and punch cards …"

  On April 9th, Kou Wei, director of Shiyan Education Bureau, Hubei Province, sent a reply to a parent, which attracted attention from all walks of life. On the evening of April 7th, a netizen in Shiyan posted an "Open Letter to Director Kou Wei of Shiyan Education Bureau" on the Qin Chu Forum, which reflected that the school required students and parents to watch the live broadcast activities with the theme of family education on a certain platform continuously, and asked parents to take screenshots and punch in on time. Netizens believe that this move has increased the burden on parents. After being informed of this incident, Kou Wei, director of Shiyan Education Bureau, immediately stopped asking parents to watch the clock-in, and arranged personnel to investigate the things reflected by parents. Kou Wei also replied to the parent who complained online.

  Some experts believe that although China’s relevant laws encourage social forces to play a full role in family education, the phenomenon of over-commercialization of family education in some places is worrying.

  The school requires parents to download software, which raises questions.

  "To be honest, an activity once, it’s nothing, just once. This time, the live broadcast of this’ seedling protection action’ is to watch it every day, take screenshots every day, and watch it. "

  Netizen "Gyro Small" is a parent in Shiyan City. At the beginning of April this year, an activity called Family Education "Nursery Action" made him anxious.

  On the evening of April 7th, Gyroscope released an open letter to Director Kou Wei of Shiyan Education Bureau at the Qin Chu Forum. In an open letter, "Gyro Small" reported that the local education bureau had sent a notice to all parents of primary and secondary schools in Shiyan these days, asking each student’s parents to download a certain mobile phone software, and watch a live lecture called "Seedling Protection Action" through this software. At the same time, parents were required to take screenshots every day and report them in the class group.

  "Gyro Xiao" believes that these formalistic votes and praises have pained parents and wronged teachers, and also affected children’s learning, which will have a negative impact on children’s future values.

  The rule of law weekend reporter noticed that after the post of "Gyro Small" was posted on the Internet, it immediately aroused the resonance of many local parents. Many parents question that it is mandatory for parents to download a software to watch such family education programs, and then take screenshots to punch in, which is suspected of earning traffic for a software.

  Wang Xing, a parent of a primary school in Shiyan City, confirmed to the reporter that since April 1st, the school where his children are located has indeed launched a watching and punching activity called "Family Education". The school requires parents to download the Extreme Edition of a mobile phone software, watch lectures through this software, and then take screenshots to punch in the class group.

  "The live broadcast starts at 7 o’clock every night. The children basically have to do their homework at this time, and they don’t have time to watch this live broadcast. So basically, parents just open and cut the picture, and then send it to the group, even if the task is completed." Wang Xing believes that the original intention of the organizers to hold similar lectures is good, but this practice of watching in a limited time and asking parents to like and take screenshots does increase the burden on teachers, students and parents.

  "I think that school teachers should still focus on teaching, and the relevant departments should not add other tasks unrelated to teaching to teachers." Wang Xing told the rule of law weekend reporter.

  Director of education stops watching clock-in.

  After being informed of this incident, Kou Wei, director of Shiyan Education Bureau, immediately stopped watching the punch-in, and arranged personnel to investigate the things reflected by parents.

  "I have quickly verified the problems you have reflected, and asked the education departments at all levels in the city not to force parents to watch the live broadcast of the family education’ Nursery Action’ and punch cards." On April 9, Kou Wei replied to the parent who complained online.

  In his reply, Kou Wei believes that schools are the main position of education and teachers are the first resource of education. Shiyan City will resolutely implement the requirements of the state, province and city to reduce the burden on primary and secondary school teachers and further create a good environment for education and teaching. In view of the activities on campus that parents have reflected more and have nothing to do with teaching, the Municipal Education Bureau has made a specific list of reducing the burden, strictly cleaned up and standardized matters such as "voting" and "online homework" that have nothing to do with primary and secondary school education and teaching, followed the laws of education and teaching, focused on teachers, taught and educated people, resolutely opposed formalism and bureaucracy, and solidly promoted the work of reducing the burden on primary and secondary school teachers to achieve practical results.

  "We will resolutely fight the tough battle of’ double reduction’, adhere to the linkage between off-campus governance and on-campus quality improvement, effectively reduce the workload, reduce the enthusiasm of off-campus training, reduce the financial burden on parents, and improve the quality of education, create a good educational environment for the healthy growth and all-round development of students, and strive to run a higher, more accurate, more temperature and more powerful education." Kou Wei said in his reply.

  On April 11th, Shiyan City Education Bureau made a public disclosure on the official WeChat WeChat official account with the title "The Municipal Education Bureau responded to netizens’ questions".

  After Kou Wei’s reply to parents was disclosed by the media, it caused a heated discussion from all walks of life.

  "Unexpectedly, I thought that this issue would be harmonious. I didn’t expect the forum to be retained. The director replied, and the netizens were satisfied and recognized. A praise also made us full of hope for the education of Shiyan." Some netizens left a message saying.

  Some netizens commented that family education is indeed very important. Strengthening family education should focus on the effect, rather than becoming a mere formality, and finally become a burden for teachers and parents.

  Family education should avoid excessive commercialization.

  A few years ago, an article "Everything is" grabbed from the doll, and the doll was quickly "caught" and broke! The article has been heated in major media. According to this article, according to incomplete statistics, in recent years, more than 100 related jobs have tried to enter the campus.

  Like "starting with dolls", in recent years, some training institutions have also found business opportunities around the theme of "family education", and they have also targeted some schools, and activities related to "family education" have begun to spread to schools.

  Zhang Min, a parent of a student in a certain place, told the reporter of the Rule of Law Weekend that not long ago, his child’s school and a psychological counseling and training institution launched an online training activity of "home-school interaction and parent-child communication". The school asked parents to listen to a psychologist’s lecture online at a specified time, and then take screenshots to listen to the punch card in the class group.

  "In the program, this psychologist did talk about some topics such as’ how parents can strengthen communication with rebellious children’. However, after the program, the psychologist suggested that some parents who want to consult in detail can join a WeChat group. In this WeChat group, these psychologists began to promote various’ packages’ about psychological counseling to parents. " Zhang Min revealed that these psychological training "packages" cost from several hundred yuan to several thousand yuan, which is not a small expense for families with average income.

  In addition to the hidden business opportunities of family psychological counseling, some family safety education knowledge training will sometimes become a channel for training institutions to sell products.

  Wang Tao, a parent of a certain place, told the reporter of the rule of law weekend that a year ago, he was informed by the school that he and his children needed to listen to the school family safety knowledge training conducted by a safety education and training institution online. Results After a long lecture on fire fighting and daily safety, the trainer began to promote a household fire fighting equipment in WeChat group.

  "These daily safety education knowledge is really useful for children, but it always feels strange to sell fire-fighting equipment at the end of the activity." Wang Tao told reporters.

  Since the implementation of "People’s Republic of China (PRC) Family Education Promotion Law" on January 1st this year, how to "take care of children according to law" has once become a hot topic. But in some places, some training institutions have started the training business of "family education instructors".

  "The entry threshold is low, the certificate can be obtained in a short time, and the passing rate is high; Registration is not limited to household registration, and some eligible people can enjoy preferential policies for reimbursement of tuition fees … "This is an enrollment announcement about" Family Education Instructor "launched by a training institution on the new media platform. The rule of law weekend reporter noticed that at present, many institutions began to issue training certificates for "family education instructors", and the fees were different.

  The rule of law weekend reporter was informed in the interview that although the Family Education Promotion Law encourages social forces to give full play to family education, this law clearly stipulates that family education guidance institutions shall not organize or organize for-profit education and training in disguise.

  However, the phenomenon of over-commercialization of family education in some places is worrying. Excessive commercialization of family education will bring harm.

  Chu Zhaohui, a researcher at China Academy of Educational Sciences, once told the media that to avoid the commercialization of family education and training is mainly to prevent some families from bearing a heavier burden, causing family anxiety and a series of social equity problems. "Family education needs professional guidance and should be the responsibility of the government and institutions."

  (Parents in the text are all pseudonyms)

Reporting/feedback

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温州RAV4荣放降价来袭,最新报价13.18万!仅此一次

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A bowl of hot soup, you can’t get rid of Luoyang people at all

Nine lines of original old artists are included in the topic # 49 Scenery Records.

Old artists always thought that only Cantonese people were addicted to soup, but when they met Luoyang people, they didn’t know what a "soup addict" was. We usually say "Have you eaten?" When Luoyang people come up, they just say "Have you drunk?"

This drink means soup.

Luoyang people always take soup seriously. When Cantonese people are still boasting that "three meals a day, no soup", Luoyang people have taken soup as their staple food. Yes, in Guangdong, you can only play "auxiliary" soup, and in Luoyang, you are the absolute C and king.

△ Luoyang’s soup/worm

How much do they like soup?

Let’s just say that the Luoyang Water Mat, which has been circulating in the local area for more than 1000 years, has 24 dishes, all of which are soup. It can be said that the word "soup" has been branded in Luoyang people’s genes from the root.

On the streets of Luoyang, whether it is morning, noon or evening, it is standard for the old Luoyang people to have a bowl of soup. A large piece of beef, oil and spicy seeds floating on the bowl, a mouthful, I feel that the whole body is soaked in the dense soup. Unlike Guangdong soup, which is soft and light, Luoyang soup pays attention to rough and heroic. How can it be a "cool" word?

△ The dense Luoyang soup gas

Moreover, in the eyes of outsiders, it seems that there is only Hu spicy soup in Henan. This statement will never be established in Luoyang. Regardless of the "Luoyang water mat", only the combination of meat and vegetables can reach twenty or thirty kinds of soup in Luoyang, and it is not the same for a week.

If you go to Luoyang and only know how to call a bowl of "hot soup", then you don’t know anything about this ancient capital of the 13th Dynasty.

Why Luoyang people are addicted to soup?

Old artists often say that region is an important part of a city’s food style, and Luoyang is no exception.

Look at the topography of Luoyang: it is located in the middle reaches of the Yellow River and the hinterland of the Central Plains, surrounded by mountains on all sides, with Mangshan Mountain in the north, Yique in the south and Hulao Pass in the east. It is a proper basin landform, and because it is far from the ocean, the wind can’t enter and the climate is dry.

What could be better than a bowl of soup in this dry weather? Therefore, Luoyang people rely on these soups to continue their lives, and use the hot and sour taste to drive away the cold.

△ Geomorphology/Insect in Luoyang Basin

But only geography, still far from it. When the identity of the ancient capital of the 13th Dynasty was established, this bowl of soup in Luoyang was finally blended.

Starting from Xia and Shang Dynasties, the appearance of Ding began to soothe people’s stomachs in this land. Luoyang basin is also rich in wheat and other grains, and the rich products continue to feed this bowl of soup until the Wei, Jin, Southern and Northern Dynasties.

In A.D. 494, Emperor Xiaowen of the Northern Wei Dynasty moved the capital to Luoyang, with the original intention of "sinicizing" the people and realizing the great national integration. He did not think about this great integration, but also integrated "Hu Shi" into Luoyang’s diet. Influenced by the Hu people, the local people began to try beef and mutton while eating pork.

△ Suo beef soup

In addition, during the Eastern Han Dynasty and the Northern Wei Dynasty, Luoyang was once the capital, and the starting point of the "Oriental Silk Road on Land" was also moved northward to Luoyang. Merchants such as Dayue and Arabia did business in Luoyang, which naturally brought Hu Shi to Luoyang. They found that putting large pieces of beef into the soup, gulping soup and meat seemed to have more flavor.

It was not until the Sui and Tang Dynasties that this bowl of soup really tasted.

With the opening of the North-South Grand Canal and the blessing of the Silk Road, Luoyang, as the capital of Sui and Tang Dynasties, has become the largest commercial and handicraft center in the country, and the ship trade is endless. The prosperity of the economy and the arrival of Tang envoys from various countries have brought Luoyang’s soup culture directly to the peak.

△ Luoyang Tang culture

Thus, more than 1000 years ago, the representative work of diet in the prosperous Tang Dynasty-Luoyang water mat appeared. Of course, it represents the prosperous Tang Dynasty and Luoyang. The so-called "water mat", first, all hot dishes are soup and water; Second, serving food is like "flowing water", and after eating it, it will be followed by another.

Just thinking that this dish once appeared on the dining table of Wu Zetian in the prosperous Tang Dynasty, goose bumps rose. It is simply a typical representative player in China’s food culture. There are 24 dishes in the whole banquet, including eight cold cuts and four vegetarian dishes, and then 16 hot dishes. The first four dishes are used to calm down the table, and the last 12 dishes are in groups of three, respectively. To finish these, it is estimated that you can’t get off the table for two or three hours.

△ "Peony Swallow" of Luoyang Water Seats

The first dish of Luoyang water mat is "Peony Swallow", which is plain at first glance. Isn’t it just that shredded white radish, shredded ham and shredded crab meat are placed neatly, and then poured with clear soup? No, someone in bilibili has explored how thin the shredded radish in "Peony Swallow Vegetable" is, and found that it can pass through the needle, and the shredded radish is uniform, and it really can’t be done without decades of skill.

In addition, this water mat is made of whole chicken, sliced pork in soup, fried meatballs, etc. The tastes are salty and sweet, rich and weak. It can be said that "the Qing people come first, the rich ones come later, the righteous ones dominate it, the strange ones are mixed, and the tongue is tired, and the Xin is shocked, and the stomach is full, and the acid is overflowing." All guests are suitable and enjoy themselves.

△ fried meatballs

When the water mat in Luoyang has passed through more than 1,300 years, it can still land firmly in today’s Luoyang, and it is also called "the three wonders of Luoyang" with the Peony Flower Festival and Longmen Grottoes. You will know that the Tang culture has its own rivers and lakes in Luoyang.

Luoyang people’s favorite is not hot soup.

When we came to Henan, we were easily solidified by the dietary thinking of "Hu Spicy Soup, Huimian Noodles", thinking that we had to order a bowl of Hu Spicy Soup when we arrived in Luoyang, but the most authentic way to eat in Luoyang is no longer a bowl of Hu Spicy Soup.

Hu spicy soup first spread from Xihua County, Zhoukou City, so compared with eastern Henan, Luoyang people in western Henan don’t seem so good at it. More importantly, Luoyang people can choose too many soups.

In addition to the water mat, the smell of soup has long fascinated Luoyang folk.

△ Luoyang people can choose too many soups.

A bowl of steaming beef soup is the choice of most old Luoyang people to open the morning. Less than seven or eight o’clock, Luoyang people gathered in front of the open-air stalls and rushed to drink a bowl of soup. The moist hot air seemed to meet the taste buds of the ancients thousands of years ago, just as the ancient history test said: "Lv Wang tasted the slaughter of cattle and sang songs in the morning, selling drinks in Mengjin."

It is not easy to cook a bowl of beef soup. You have to soak the beef bones for a day and a night to remove the blood, and you have to keep changing the water until the bottom is clear before you can go to the pot. Then simmer for seven or eight hours until the soup base becomes white and fragrant.

△ mellow and fragrant beef bone soup, who doesn’t want to come to a bowl?

Old soup drinkers who drink fine will choose "sweet soup", which does not mean sweet taste, but no salt. A good pot of beef soup has such confidence, without adding salt, seasoning or pepper. The tongue first touches the freshness and mellow of the soup, and the aftertaste is fluid. The warm and silky soup drops down the throat, and the taste buds and perception reach a critical point in an instant, which is absolutely home.

Heavy-mouthed diners can also choose "salty soup", with beef ranging from six to fifteen pieces. Choose green onion and coriander, then pour a large portion of soup, soak the steamed buns in the soup, add salt by themselves, and then spread a layer of fire-like red chili pepper. The aroma immediately catches people’s hearts and makes them eat it dry and neat.

△ "Sweet Soup" and "Salty Soup" of Luoyang Beef Soup (Ⅰ) (Ⅱ)

Tired of eating beef soup, as well as mutton soup, donkey broth and miscellaneous liver soup, they can always find tricks in the hands of the master.

A good bowl of mutton soup pays attention to "delicious taste, fat meat and clear soup". Put the cracked sheep bones into the pot and simmer slowly all night until the bone marrow and collagen are melted into the soup. The soup base can be fresh and bright, and the mutton is fragrant but not greasy, fat but not fishy. Eating a piece of mutton and drinking a mouthful of soup makes the meat more "beautiful" in the mouth cavity, and it is sealed in the mouth together with the aroma, which will never run away.

In Luoyang, there are many gourmets who drive to Tiexie in Mengjin to taste the old mutton soup that has been precipitated for a hundred years.

△ Mengjin Tiexie mutton soup

If you don’t want the smell of meat to fill your mouth, you can come to a bowl of vegetarian soup to remove fishy smell, greasy smell and oil. Tofu soup, meatball soup, non-turning soup and Hu spicy soup are all waiting for diners to turn over the cards.

Although bean curd soup is vegetarian soup, it is full of ingredients: white bean curd is the main material, ginger is the auxiliary material, hot vermicelli, oily bean curd and vegetables are added, chopped green onion, coriander and Chili oil are sprinkled, and the soup is poured up, which is delicious.

Although the bean curd soup is simple, the oil alone needs to be fried with more than a dozen spices, such as fragrant leaves, fennel, star anise, clove and cinnamon. The tender bean curd like sheep fat is square and unbreakable. Just take a bite, and the bean fragrance will be integrated with the soup.

△ Luoyang tofu soup/worm

Finally, there is a soup that is worth tasting. This strange name actually refers to the mung bean flour cake on the noodle soup, which can be cooked without turning it over, hence the name "no turning".

Put this glittering and translucent green "corner" (without turning) into a bowl, then add vermicelli, fungus, shrimp skin, kelp silk, seaweed, etc., and then add some vinegar and pepper to enhance the freshness and remove the fishy smell, and a bowl of boiling soup will be ready. Putting "don’t turn" into your mouth is soft, sour, refreshing and appetizing, which makes people want to have another bowl.

△ no soup

The soup in Luoyang is really touching.

To drink soup in Luoyang, you have to know some doorways.

The smell of soup in Luoyang has already reached the homes of ordinary people along the ancient walls of the Millennium. After a bowl of beef soup, and then two oil whirls, it is no wonder that the locals say, "A bowl of soup in the morning is not appropriate for a fairy." After more than a thousand years of precipitation, soup has long been drunk by Luoyang people as a culture.

If you go to Luoyang in a hurry, outsiders really can’t easily drink a tunnel. When drinking soup in Luoyang, you have to talk about some doorways and summarize them simply. That is two words-men.

△ Follow the old Luoyang people to drink soup, and you have to know some doorways.

Old Luoyang never uses a spoon to drink soup. For them, it is boring to scoop soup into their mouths in small sips. If you want to use chopsticks, put a big pinch of meat in your mouth, then look up and drink half a bowl of soup, and the steaming heat will instantly wrap your bones, which is comfortable.

They also pay attention to the first pot of soup. If you want to drink a bowl of good soup in Luoyang, you can’t sleep in yet. Go downstairs at ten o’clock. Sorry, the good soup is sold out. In the eyes of the old Luoyang people, there is an old saying: "Drink soup at seven o’clock (original flavor), drink oil at eight o’clock (taste by oil), and drink water at nine o’clock (clear soup with little water)."

If some old shops have good business, there will be a long queue before five o’clock for the first three bowls of soup. If you want to taste a tunnel, you must be right to follow them.

△ The soup at five o’clock in the morning is the most soothing.

Luoyang people drink soup, and they are used to matching some pasta. Otherwise, how can you say: "A bowl of hot soup mixed with dry goods, accompanied by staple foods such as shredded cakes and oil whirlers, is a proper meal."

"Lean meat, pancakes and original soup" were named as "three beauties" by the old Luoyang people, and they are all indispensable. There are many pancakes used to accompany soup, such as oil whirl, sesame seed cake, pot helmet and shredded cake. You can choose at will, and you will never have to worry that this bowl of soup will make you feel lonely.

△ oil whirl

Oil whirl is the most familiar old friend of many northerners. When the bread is rolled into a "whirl" and baked at high temperature, the freshly baked oil whirl is crispy in the skin and soft and tender in the inside, coupled with a bowl of beef soup, which tastes like no one.

Sesame cakes and oil whirls can be eaten with soup, while pot helmets and shredded cakes are generally soaked directly in soup. The pot helmets are torn into small pieces and soaked in soup, and when the soup is fully absorbed, it will be soft and tasty.

△ soup with shredded cake

However, that’s not enough. You have to know some jargon before entering Luoyang Soup Restaurant. From the moment you push through the door, you have to face the whole Jianghu. The boss will judge whether you are an expert or not according to your words and deeds.

"Do you want meat mixed?" "Clear soup or fat soup?" "Double pepper."

Only by understanding these words can you get the entrance ticket to Luoyang to drink soup. "Do you want meat mixed?" I asked if your soup should be beef and mutton or beef and mutton. "Clear soup or fat soup?" Refers to whether this bowl of soup needs oil; And "double pepper" refers to putting double oil-splashed peppers in the soup bowl.

If you shout out "clear soup, double pepper" in the store, the owner of the store can’t help but sit up and take notice of you.

△ Test you, what is this?

In Luoyang, there is another established rule: adding materials requires money, and adding soup does not require money. As a result, this has become the staple food of dock workers and restaurant waiters in Luoyang in the past. In the face of steaming soup, people are not divided into three or six, and they are not full. Just shout: "Boss, full." That spoonful of clear soup will fill the bowl along the spoon.

The taste and seasoning are also arranged by yourself. Salt, pepper, vinegar and pepper are rich and thrifty by people. From the taste of soup, we can see a person’s rank. The older Luoyang people who know how to drink often require the lighter taste, which is somewhat similar to that of Cantonese people.

△ When the soup is gone, you can also call the boss full.

In the soup world, Luoyang is really wronged. Obviously, it is a king, but it is misunderstood that "only Hu spicy soup". To show the strength of the ancient capital of the 13th Dynasty, soup is a good outlet.

Although Luoyang is a little lonely now, that soup will always linger at the bottom of the tongue, and it will always be the biggest concern of Luoyang people outside Longmen Grottoes, Baima Temple and Peony Flower Festival.

References:

1. On the Formation Factors of Regional Food Culture —— Taking Luoyang Tang Culture as an Example.

2. The Relationship between Luoyang "Tang" Culture and Its Regional Environment —— Taking "Water Mat" as an Example, Tian Tian

3. "Soup as Tasty as Luoyang" Sun Beichen

4. Luoyang people love soup, and their favorite is not The Paper, a hot soup.

5. How delicious is a bowl of authentic Luoyang soup? Alva

This article is the original content of the signing account [Nine Lines] of Netease News Netease New Humanity Wave Plan, and it is forbidden to reprint it at will without the authorization of the account.

Do you want to go to Luoyang for soup?

Huang Jiabao

Editor | Second Uncle

Typesetting | Gloria

The pictures in this article are from the Internet.

Original title: "A bowl of hot soup, you can’t get rid of Luoyang people at all"

Read the original text

Per capita income of 15 new first-tier cities: three cities exceeded 60,000, and Changsha surpassed Qingdao and Tianjin.

  Generally speaking, large cities with developed economies have more employment opportunities, higher wages and attract more population inflows. So what are the income levels of 15 new first-tier cities besides the four first-tier cities?

  According to the public information, the First Financial Reporter combed and counted the per capita disposable income data of residents in 15 new first-tier cities and found that Suzhou has the highest per capita income level among the 15 new first-tier cities, followed by Hangzhou and Nanjing, and the per capita income of these three cities exceeded 60,000 yuan; Changsha leads in the central and western regions, and surpasses Qingdao and Tianjin in the east.

  According to the Ranking of Commercial Charms of Cities in 2020 released by CBN New First-tier Cities Research Institute in June 2020, the 15 new first-tier cities in 2020 are: Chengdu, Chongqing, Hangzhou, Wuhan, Xi ‘an, Tianjin, Suzhou, Nanjing, Zhengzhou, Changsha, Dongguan, Shenyang, Qingdao, Hefei and Foshan.

  Three cities exceed 60 thousand yuan

  The data shows that among the 15 new first-tier cities, 5 cities have a per capita income of over 50,000 yuan in 2020, among which 3 cities have a per capita income of over 60,000 yuan, all of which are from the Yangtze River Delta, namely Suzhou, Hangzhou and Nanjing.

  Statistics show that in 2020, the per capita disposable income of all residents in Suzhou exceeded 60,000 yuan, reaching 62,582 yuan, an increase of 4.1% over 2019. This income level is second only to the four first-tier cities of Guangzhou, Guangzhou and Shenzhen, ranking fifth in the country.

  The gap between urban and rural areas in Suzhou is also small. Among them, the per capita disposable income of urban and rural residents was 70,996 yuan and 37,563 yuan, up 3.4% and 6.9% respectively. The income growth rate of rural residents is 3.5 percentage points faster than that of urban residents, and the income ratio of urban and rural residents is 1.889, which is 0.063 lower than that of 2019.

  Ding Changfa, an associate professor in the Department of Economics of Xiamen University, analyzed the First Financial Reporter that the spillover effect of Suzhou’s back to Shanghai and its acceptance of Shanghai is very significant. Whether it is the development of Suzhou’s export-oriented economy after the reform and opening up or the development of high-tech industries in recent years, Shanghai’s service and radiation-driven role are very important to it.

  As the leader of ordinary prefecture-level cities, Suzhou has always been praised as "the most cattle prefecture-level city" by the outside world. In 2020, Suzhou will achieve a regional GDP of 2,017.05 billion yuan. This is the sixth city in China whose GDP has exceeded 2 trillion yuan, and it is also the only ordinary prefecture-level city among the six cities. In 2020, the number of high-tech enterprises declared, recognized, net increased and effective in Suzhou reached a record high. At the end of the year, the number of effective high-tech enterprises reached 9,772, approaching 10,000, ranking fifth in the country after continuing to rank among the four first-tier cities.

  Moreover, several county-level cities under the jurisdiction of Suzhou, such as Kunshan, Zhangjiagang and Changshu, have long been among the top 100 counties in China. Among them, Kunshan has been ranked first in the ranking of the top 100 counties and cities in China for more than ten years, and is known as "the strongest county in China".

  After Suzhou, the per capita income of Hangzhou also reached 61,879 yuan. Zhejiang, where Hangzhou is located, is the province with the most developed private economy. As the provincial capital, Hangzhou has gathered many large private enterprise headquarters. After the new century, Hangzhou’s information economy has dominated the country and developed into China’s "e-commerce capital". According to the data of Hangzhou Municipal Bureau of Statistics, in 2020, the added value of the core industries of digital economy in the city was 429 billion yuan, up by 13.3%, 9.4 percentage points higher than the GDP growth rate, accounting for 26.6% of GDP, up by 1.9 percentage points over the previous year.

  Under the guidance of the information economy, the income level of Hangzhou has been rising, which has also attracted a large number of talents. According to the "China City Talent Attraction Ranking" jointly launched by Zhaopin and Evergrande Research Institute last year, 28.8% of talents from Hangzhou flowed to IT, communication, electronics and Internet industries. From the source of talents, the total proportion of talents from Shanghai and Beijing is 23.6%. The talents needed for the development of Hangzhou are mainly in first-tier cities, and Hangzhou also has the ability to win talents from first-tier cities.

  As the capital of Jiangsu, the second largest economic province, Nanjing’s GDP ranks among the top ten in China for the first time in 2020. Residents’ income grew steadily. In 2020, the per capita disposable income of residents was 60,606 yuan, a year-on-year increase of 5.2%, which was the first time that it exceeded 60,000 yuan.

  According to the data of Tianyancha, during the five years from 2016 to 2020, the annual registered growth rate of enterprises in Nanjing has been stable at more than 12%, and the growth rate in the past three years is higher than that in Shenzhen, Shanghai and Beijing.

  Changsha overtook Qingdao and Tianjin.

  After Su Hangning, there are two new first-tier cities from the Pearl River Delta, Dongguan and Foshan. The per capita income of residents in the two cities is almost the same, which is 56,533 yuan and 56,245 yuan respectively. Generally speaking, among all cities in the Pearl River Delta, including Dongguan and Foshan, except Shenzhen and Guangzhou, the average per capita income of other cities in the Pearl River Delta is lower than that in the Yangtze River Delta.

  According to an analysis by Guangdong Provincial Bureau of Statistics, on the whole, except for Guangzhou and Shenzhen, the living standards of the nine cities in Greater Bay Area Pearl River Delta can be comparable to those of the cities in the Yangtze River Delta region, and it is difficult for other cities to compare with the major cities in the Yangtze River Delta region. The overall income level of residents is obviously lower than that in the Yangtze River Delta region, and the income gap is also higher than that in the Yangtze River Delta region.

  Peng Peng, executive president of Guangdong Provincial System Reform Research Association, analyzed the first financial reporter that the original industrial structure in Guangdong was mainly based on three supplies and one supplement, with more labor-intensive enterprises and more migrant workers. In contrast, the original state-owned enterprises in the Yangtze River Delta are more, and there are more businesses, and the overall income level is higher.

  Generally speaking, the collective economy in Jiangsu and Zhejiang provinces is more developed, and there are also many large enterprises. The collective economy is relatively standardized, and the income obtained by ordinary people from the collective economy will be relatively high. The private economy in the Pearl River Delta is relatively developed, and the statistics are relatively less standardized.

  After Dongguan and Foshan, among the 15 new first-tier cities, Changsha, which is from the central part, ranks sixth. It is worth noting that Changsha’s per capita income not only leads the cities in the central and western regions, but also exceeds Qingdao and Tianjin in the east, which is quite dazzling.

  In recent years, Changsha’s equipment manufacturing industry, cultural industry, medicine and automobile are very prominent. Taking the equipment manufacturing industry as an example, in recent years, Sany Heavy Industry, Zoomlion, Shanhe Intelligent and other equipment manufacturing enterprises have emerged in Changsha. The developed real economy is a solid foundation for Changsha to achieve a higher income level of residents.

  It is noteworthy that Changsha has not only high income, but also a low level of housing prices, which has always been a model of "high income and low housing prices". Not long ago, Zheng Jianxin, deputy secretary of Changsha Municipal Party Committee and mayor, revealed in an exclusive interview with Xinhua News Agency’s Outlook Oriental Weekly that Changsha is now the city with the lowest ratio of house price to income among all big cities in China. An ordinary family can buy a house of 100 square meters after working for 6.4 years, and young people can easily pay down payment for the house without their parents and partners. He also said that he will continue to control the house price and build a number of "good quality and low price" youth apartments for newly graduated college students.

  At present, among the 15 new first-tier cities, there are still three cities whose per capita income is below the 40,000 yuan mark, namely Chongqing, Xi ‘an in the west and Zhengzhou from the central region.

  Among them, although Zhengzhou’s economy has developed rapidly in recent years, there are still obvious shortcomings. Niu Fengrui, a researcher at the Urban Development and Environment Research Center of China Academy of Social Sciences, analyzed CBN. Compared with Nanjing, Wuhan and Chengdu, as well as Hefei and Changsha, Zhengzhou has fewer first-class universities and scientific research institutions, and its overall science and technology innovation ability is not outstanding. The development level of emerging industries will also affect the income level of residents.

  On the other hand, the income level of all residents in a city is not only affected by industrial development, but also closely related to the urban structure and urbanization level of the city. For example, some new first-tier cities have more counties and county-level cities under their jurisdiction, and the proportion of agricultural population is relatively high, which also affects the income of all residents. Therefore, to measure the income level of a city, we should also refer to the per capita disposable income level of urban residents.

  For example, in 2020, the per capita disposable income of all residents in Chengdu was 42,075 yuan, ranking 12th among 15 cities. However, the per capita disposable income of urban residents in Chengdu is 48,593 yuan, ranking ninth, surpassing Hefei, Tianjin and Shenyang.

  Source of data: First Financial Reporter combs according to public data statistics.

  It should be noted that the data published by Wuhan, Hefei and Shenyang only include the disposable income data of urban and rural residents, but not the disposable income data of all residents. According to the permanent population and urbanization rate of these cities in 2019, the First Financial Reporter calculated the per capita disposable income data of all residents, which may have certain errors with the final actual data, and is for reference only.

TVC CCTV, Xincheng Holding Company, made its first dream interpretation of the new image of Wuyue Plaza.

In the vast blue ocean, the father took the children to watch the whales jump out of the water; On the stage where the spotlights gather, the girls dance with the rhythm; In the medieval castle, the villain ran to the princess with a ring; In the boundless sky, the silver dragon carries its mother and daughter soaring in the clouds; On a wonderful night, the runway surrounded by fireflies is full of vitality … After a gorgeous scene, the picture is finally fixed at WUYUe Wuyue Square.

On November 1st, the first TVC (advertisement on tv) of Wuyue Plaza, a commercial brand owned by Xincheng Holdings, landed on a set of CCTV prime-time files in the evening. With the theme of "Dear and Intimate Wuyue Plaza", TVC was jointly created by the famous creative production team in China and the world’s top film special effects company MPC. It was full of feelings and fantastic, and officially announced the new image of Wuyue Plaza.

I Yue TVC: Intertextuality between Dream and Reality

According to Ouyang Jie, senior vice president of Xincheng Holding Group, traditional shopping centers are based on material consumption, while Wuyue integrates feelings into shopping to provide consumers with a situational consumption experience, so as to create a new landmark of emotional business fashion consumption. "Commercial Plaza can and should be the best place to experience and realize the return and revitalization of cultural values, and Wuyue will lead the new trend of commercial culture."

What is affection? "Feelings are the mind that blends humanity, life and emotion." Chen Deli, co-president of Xincheng Holding Group, said. And this kind of feelings and culture is presented in TVC, which is a wonderful world full of love and memories.

In the ocean scene of TVC, the father, like a captain at the helm of a wonderful dream, gave the child a perfect deep-sea exploration journey. Behind this, it is the format of the exotic ocean world contained in Wuyue Plaza, which restores the natural ecological environment of the seabed in the shopping center, and at the same time shows the wonders of the rainforest, the amorous beaches, the underwater tour, the ocean theater, etc., leading customers to explore the magnificence and wonder of the ocean world.

The heavy pressure keeps young people busy with their work and often ignores the emotional communication with their parents, and Wuyue Square gives the solution with a dreamy Xingyi Cinema. There is a scene in TVC where a mother and daughter are in the clouds and flying in the air on a silver dragon. As soon as the camera turned, the mother and daughter sat down from the cloud, which turned out to be the shocking effect of a 3D special effects blockbuster. In the picture, the mother and daughter hold hands tightly in the cinema, which becomes the most moving freeze in TVC.

In addition, the bar in Wuyue Square in TVC has become a stage for girlfriends to scream and dance, the fluorescent runway on the roof of Wuyue Square has become a symbol of healthy life in modern cities, and the food world has become a romantic resort for couples to express their love.

It is understood that the TVC of this department is led by Mo Kangsun, one of the "four predators" in the global Chinese advertising circle, directed by Li Jingbo, one of the executive directors of the theme film "Harmonious China" in the China Pavilion of the Shanghai World Expo, and the world’s top film special effects company MPC is responsible for the later special effects.

Talking about the original intention of TVC creation, Mo Kangsun believes that spending in Wuyue Plaza is a unique experience, a kind of enjoyment of life and a place to optimize customers’ pursuit of life. In addition, in the process of shooting, the lens alternates between fantasy and reality for many times. Director Li Jing Bo said that no matter how beautiful scenes we are, there must be a correspondence in our life, and every scene in all TVC will have a corresponding format in Wuyue Square.

Wuyue Square: with feelings, without duplication, with scale.

"You can’t do sentimental things without strength. It is a great honor for Xincheng Holdings to support us to make a sentimental Wuyue Plaza with its existing strength, "said Chen Deli.

As Chen Deli said, Wuyue built her feelings on the basis of commercial hard power, upgraded the commercial pattern of the city, and even reconstructed the commercial ecosystem and local consumption structure of the city and region, so as to maintain a leading position in the commercial field. At the same time, every Wuyue Plaza has the DNA of the new town business, and 80% of the construction of shopping centers is standardized, while 20% of the consumption experience is combined with the local cultural personality, especially for the creation of business atmosphere and experience scenes.

Since the beginning of this year, the new town business has created six theme blocks with feelings and ingenuity, presenting representative landmarks of different cities with different themes and styles, including the time engine of Changchun, the children’s theme block of magic town in Shanghai, the misty rain south of Zhenjiang, the lake pond in Changzhou, the Yuanbao ancient street in Chengdu and the initial market in Quzhou. Under the guidance of this concept, Xincheng Commercial has made remarkable achievements in 2017. For example, the cumulative passenger flow of Changchun Wuyue Plaza reached 982,000 in three days, and the sales exceeded 35.5 million, which set a new record for the opening passenger flow and sales of Changchun Commercial. Quzhou Wuyue Plaza was selected as one of the "Top 10 Hot Shopping Centers in the First Half of 2017" with 100% brand occupancy rate and 100% opening rate.

Shortly before TVC entered CCTV-at the annual meeting of Xincheng Business on October 26th, the new image of Wuyue brand was officially unveiled. The LOGO of WUYUe Plaza was officially changed from the original "Injoy New Town Wuyue Plaza" to "Wuyue Wuyue Plaza", which incorporated the five core values of "future joy, innovation joy, people-oriented joy, boutique joy and experience joy". The brand-new slogan is "Dear and Intimate Wuyue Plaza", and it is determined to cover the area that creates 80%GDP in China and serve 80% consumers in China.

Up to now, Xincheng Holdings has laid out 53 Wuyue Plaza in 45 cities across the country, of which 17 have been opened. Footprints all over Shanghai, Nanjing, Qingdao, Changzhou, Tianjin, Changchun and other large and medium-sized cities in China. "I hope that in 2020, Wuyue Plaza will open 100 seats nationwide and serve 2.6 billion consumers." Chen Deli said.

(Note: This article belongs to the commercial information published by People’s Daily Online. The content of this article does not represent the views of this website, and it is for reference only. )

"Running Brothers" renamed "Running Brothers" Di Lizheba confirms joining "Brothers Group"

Video: Di Lizheba joins the six brothers to gather, and Zhejiang Satellite TV "Run" runs into the sun together


"Running Brothers" renamed "Running Brothers" Di Lizheba confirms joining "Brothers Group"


"Running Brothers" renamed "Running Brothers" Di Lizheba confirms joining "Brothers Group"


"Running Brothers" renamed "Running Brothers" Di Lizheba confirms joining "Brothers Group"


"Running Brothers" renamed "Running Brothers" Di Lizheba confirms joining "Brothers Group"


"Running Brothers" renamed "Running Brothers" Di Lizheba confirms joining "Brothers Group"


"Running Brothers" renamed "Running Brothers" Di Lizheba confirms joining "Brothers Group"


A few days ago, the official Weibo of "Run Bar" officially announced the list of the new season’s show "Brother Group": the six male MC members are still Deng Chao, Li Chen, Chen He, Zheng Kai, Wang Zulan and Lu Han. As for the female members, because they need to rest after giving birth to "Little Sponge", Angelababy confirmed that she will temporarily leave the "Brother Group", and the new MC candidate who was hotly discussed on the Internet: Di Lizheba officially confirmed that she will join. The list of members of the new season was announced for the first time, and the new name of the show "Run Bar" was newly upgraded, which made many viewers very curious about what new tricks will be played in this season’s "Run Bar"? What kind of wonderful chemical reaction will the fusion of new and old MC produce? Many fans can’t wait to leave a message on the official Weibo to call for love beans, looking forward to the early broadcast of the show.


Baby’s first voice after giving birth, sorry to say goodbye to the brothers


Since Angelababy announced her pregnancy last year, the news about whether she will be absent from the new season of Running Man has been rampant. Now Baby has successfully given birth to "Little Sponge". Judging from her recent Weibo interaction, the new hot mom’s mental and physical recovery is good. However, the "Run" program is a high-intensity sports competition program, and the baby’s body cannot adapt for the time being.


The program team officially announced the list of members of the new season of "Run", which also means that Baby confirmed that she will leave the brotherhood for the time being. She also said on Weibo: "What remains unchanged is the heart that accompanies everyone to run all the way, welcome Reba, this time you run first, wait for me to return to the team!" Most netizens expressed their expectations for this. After all, postpartum weakness does need a good rest for a period of time, and fans have also left messages "Baby take good care of himself, waiting for you to run" to encourage idou.


Muse can be a man, 90 vitality flower Di Lizheba newly joined


Baby will be sadly absent. Di Lizheba, the popular flower of the post-90s generation, confirmed that she will join as a new MC amid a lot of speculation. After the lineup was announced, she said on Weibo "Fat Di is here to report! I am very happy to run with everyone and learn from my brothers and sisters. Please give me a lot of advice!". As one of the new generation of Xiaohua, Di Lizheba has been frequently searched for her excellent performance in many hit dramas recently. Her good image full of positive energy and the full vitality of the Kool-Aid movement in her life may be the reason why she was selected as the new MC of the "Brothers Group".


Of course, this new MC’s variety sense is also quite good, the appearance is a soft girl, but the heart is very "man", playing the game without idol burden, in the previous TV series "Three Lives Three Worlds Ten Miles Peach Blossom" press conference, she took off her high heels boldly, "Princess Hug" with the cast of male actors, let many people look at her with admiration. Before participating in the recording of "Ace to Ace", she also performed quite well. In the game, she showed "cartilage skills" and taught Jackie Chan to act cute, which can be said to be proficient in all kinds of martial arts. "Run" has to face various challenges in each episode, and I believe that the girl Reba with this "desperately Sanniang" attitude will definitely bring many surprises to the show.


I haven’t seen you for a year, I’m tired of running and logging, and I’m looking forward to running


Of course, the audience is also quite concerned about the new performance of the six "brothers" who will gather again in 2017. In fact, the "brothers" have been interacting privately for so long, and you can often see photos of them playing together in private. During the Spring Festival, Deng Chao and Zheng Kai also formed a group to support Wang Zulan in the "Ace to Ace" program, which shows the deep friendship of the "brothers". Although they did not run in the program, the brothers have never relaxed their physical exercise in private, and it can be said that the brothers are already gearing up. This time, where will the brothers go to run? What new surprises will the newly upgraded "Run" bring to the audience? Let’s look forward to the warm return of "Run" together!

"Winter Olympics Public Welfare Lecture Hall" tells the story of Ke Bai Zimo’s bravery in the snow world.


Special feature of 1905 film network Above the mountain, one person stepped on the snowboard and slid down at a high speed with a pole in his hand, which was fast and happy. Melodious with a snow fog, firmly stopped in front of you.


Is this the star class representative today? I heard that there are two representatives in this lecture. What is it? Or? Of course not, she is today’s star lecturer — — China’s first freestyle skiing aerial skill world champion Guo Dandan. In addition to Guo Dandan, Han Xiaopeng, the gold medal winner of freestyle skiing men’s aerial skills in the 2006 Winter Olympics in Turin, and Li Nina, the world champion of freestyle skiing aerial skills and the silver medal winner of two Winter Olympics, will also explain to you the challenge and breakthrough of snow sports.



On February 17th, jointly launched by Beijing Olympic Organizing Committee, Beijing Winter Olympics Education and Training Coordination Group and Ape Tutoring Online Education and Movie Channel, the third lecture on "Welcome to Spring Yellow — The brilliance of snow sports. "


Come on, and the "two brothers" represented by this winter Olympics class — — Ke Bai, a young filmmaker, and Liu Xunzi Mo "bravely broke into the snow world" together, opening a new horizon of extreme challenges.



one

Skiing, a game for the brave.


In the modern Winter Olympics, skiing has developed ten major snow events. The movements and skills of these projects all come from the fact that human beings challenge nature in production and life.


According to Guo Dandan, alpine skiing and cross-country skiing are inventions of human beings to meet the needs of snow transportation, while biathlon, as a combination of shooting and skiing, is a modern evolution of ancient hunting. "Since ancient times, skiing has been a game for the brave."



Although he retired for many years, Guo Dandan, who was still in the snow, was an eye-opener for newcomers Ke Bai and Liu Xunzi. The speed of alpine skiing can reach up to 140 kilometers per hour, and the rich and exquisite movement skills make the two brothers only sigh.


"Beginners must come step by step. Fortunately, your courage is commendable!" With the encouragement of Guo Dandan, the two brothers who regained their confidence officially started the "ice-breaking" journey of snow sports. Do they look serious and eager, like you who love ice and snow sports and are eager to move when watching the course?


2

Skills, we challenge the limit!


In the film, the handsome figures of heroes such as Yang Zirong criss-crossing the snow ridge must be fresh in the memory of many viewers. Under this snow slope of freestyle skiing training, Ke Bai and Liu Xunzi inadvertently witnessed a movie-like "magic drop from heaven".



"You have acrobats in this ski resort?" "Never seen the world" two people, ushered in the Olympic champion Han Xiaopeng. In 2006, he won the gold medal of freestyle skiing men’s aerial skills in the Winter Olympics in Turin, which achieved the breakthrough of "zero" gold medals in snow events and men’s events in the China Winter Olympics.


"The reason why I choose freestyle skiing aerial skill is because I feel strength and dexterity every time I fly freely from the slope." Every gorgeous turn in that year condensed his countless exercises. "We athletes want to make every movement artistic, which is why freestyle skiing aerial skill is called’ snow acrobatics’."



According to Han Xiaopeng, apart from aerial skills, freestyle skiing also includes snow skills, obstacle chasing, U-shaped field, slope obstacles, big platform, etc. Among them, the event represented by platform skiing is even more exciting extreme sports, which requires superb skills and tests the psychological quality of athletes. "Skiing is an extreme sport, and we are eager for challenges!"


three

Speed up and overcome your fears.


Seeing the difficulty of skiing quickly, the two brothers remembered their childhood toys — — Sled, but I didn’t expect that the thrilling degree of snowmobile sleigh project far exceeded their imagination.


Li Nina, the two-time silver medalist of the 2006 Winter Olympics in Turin and the 2010 Winter Olympics in Vancouver, and the world champion of freestyle skiing aerial skills, gave a "cross-border" lecture on snowmobile sledding. According to her introduction, the track line of the National Snowmobile Sled Center of Beijing Winter Olympics is 1,975 meters long, with 16 bends, and the vertical drop from the starting point to the end point is as high as 127 meters!



"The maximum speed of the sleigh can even reach 140 kilometers per hour while driving, and the maximum centrifugal force can reach 5 g (acceleration of gravity) in corners." Compared with the expressway with a speed limit of 120 kilometers per hour, the snowmobile sleigh project is enough to be called a heartbeat test.Although in the end, Ke Bai and Liu Xunzi Mo didn’t become skiers, the two brothers actually experienced the joy of participating in snow sports.


In a film named "Light Riding on the Ice", four athletes from Jamaica, with their passion and yearning for ice and snow, miraculously realized their dream of competing in the four-person snowmobile event in the Winter Olympics through indomitable efforts. Anyone who has a dream is great.


It is reported that the online excellent course of "Winter Olympics Public Welfare Lecture Hall" jointly launched by Beijing Olympic Organizing Committee, Beijing Winter Olympics Education and Training Coordination Group and Ape Tutoring Online Education and Movie Channel. Every Wednesday at 11:00, "Winter Olympics Public Welfare Lecture Hall" is online, and the complete works can be fully watched on the "Learning Winter Olympics" WeChat applet. Embrace the Winter Olympics in the world of light and shadow, and let the snow and ice movement "burn"!