New national tide, peak-shifting tour, ＂night folk customs＂ … All the cultural tours in various places make concerted efforts to stimulate new vitality of consumption.

CCTV News:During the Spring Festival holiday, cultural tourism from all over the country made great efforts. In Zhengzhou, Henan Province, the Spring Festival Lantern Festival, antique performances, new year’s market, folk temple fairs and so on, multi-theme and multi-form activities inspired the new vitality of cultural tourism consumption of citizens.

In order to attract tourists, Zhengzhou Xingyang created the Central Plains Chess Encounter with the theme of National Tide Cultural Travel. Every day, more than 20 national wind performing arts programs are staged, and the tourists on the street are weaving, watching lights, taking photos and punching cards, which is very lively. The peak day receives 150,000 tourists.

In a marine tourist resort in Zhengzhou, Henan Province, there are hundreds of animal-themed performances every day. At night, the golden dragon composed of thousands of drones shines in the night sky, and the annual flavor market, national wind performance and cyber mecha parade attract a large number of tourists to come and experience.

In a movie-themed town in zhongmou county, acrobatics, storytelling and fireworks show took turns. The streets of the town are also decorated with more than 7,000 lanterns of different shapes, and tourists who take photos and punch in are in constant stream.

A series of wonderful performances, such as "New Year’s Carnival Party" and "Jilong Blessing Parade" created by Zhengzhou Fangte Happy World, made the number of holiday tourists reach 453,200, with a total revenue of 77.12 million yuan, an increase of 72.7% over 2023. The sharp increase in passenger flow has also greatly increased the sales of cultural and creative products in scenic spots.

Zhangjiajie, Hunan Province: After the holiday, the number of hot tourists in the peak tour remained high.

The Spring Festival holiday has ended, but the popularity of post-holiday travel remains unabated. In Zhangjiajie, Hunan Province, the off-peak tour after the holiday is very popular, and the tourist reception in various scenic spots continues to run at a high level.

On February 18th, the first day after the Spring Festival holiday, the Tianmenshan National Forest Park in Zhangjiajie was still full of tourists. On that day, Tianmenshan received a total of 21,000 tourists, which was basically the same as the average number of tourists received during the holiday. During the Spring Festival holiday, the scenic spot continued to implement various measures such as "opening a three-line tour of the two-way ropeway, making time-sharing appointments in real-name registration system, paperless wisdom entering the park, and selling tickets in advance" to ensure that tourists can visit conveniently and quickly.

Watch the mountains during the day and the night at night. At night, the seventy-two strange buildings in Zhangjiajie are bursting with tourists. The unique Tujia Diaojiao Building is eye-catching against the colorful and gorgeous dreamy lights, attracting nearly 20,000 tourists to visit and punch in. Tourists enjoy lanterns, folk performances and special snacks in the scenic spot, and feel the strong flavor of Tujia New Year. Some tourists simply put on Tujia costumes, took photos with the wonderful buildings and photographed groups of Tujia "fashion" blockbusters.

It is understood that the Lantern Festival in Zhangjiajie will be held on the fifteenth day of the first month, and it is expected that the fiery state of post-holiday tourism in Zhangjiajie will last until after the Lantern Festival.

Taizhou, Jiangsu: The "Night Folk Custom" of the Lantern Festival is splendid.

The Lantern Festival is coming, and colorful celebrations are on the scene one after another. Let’s go to Taizhou, Jiangsu Province to see the wonderful folk activities at night.

As night falls, the historical and cultural block of Yinbeimen, xinghua city, Taizhou is brightly lit, and a series of folk activities appear in turn. More than a dozen folk teams, such as Dragon Dance, Lianxiang and Huagu, form a "long queue", which pushes the festive atmosphere to a climax. In Zhaoyang Lake Park, the water lantern show combines music, fountains, lasers, water curtains and other elements, attracting many citizens and tourists to stop and admire.

In order to welcome the Lantern Festival, 10,000 lanterns in front of Wanghai Building in Hailing, Taizhou were lit at the same time, and suddenly it became a bright world. In front of Wanghai Building, the 8-meter-high Dragon Lantern of the Chinese Zodiac is golden, and its dragon head is high and uplifting, which embodies the vigorous spirit and auspicious meaning of the New Year. It is understood that the Wanghailou Lantern Festival is interspersed with folk interactive projects such as poetry, opera rap and guzheng performance, and the Lantern Festival will last until March 13.